Developing a social media strategy
Social media expert, Kate vanderVoort from Social Mediology, will show you how you can get involved with online communities using social media to help your organisation build relationships with members, stakeholders and supporters.
| 0.15 | Overview and getting started |
| 7.20 | Strategy considerations |
| 11.20 | Talent: Building the right team |
| 20.15 | Resourcing |
| 20.40 | Who are the key stakeholders and influencers |
| 24.30 | Creating objectives |
| 27.30 | Developing an action plan |
| 29.10 | Developing a content plan |
| 40.33 | Creating a content calendar |
| 41.35 | Content suggestions and posting strategy |
| 54.20 | Integration and close |